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Register for: Prove It – Proving the Cultural and Economic Value of Your Nighttime Economy

An economic impact study is a type of analysis that evaluates the the economy of a specific region or industry. The study typically involves the collection and analysis of data related to various economic factors, such as employment, wages, sales, taxes, and other economic indicators.

  • What do you know about your city’s cultural and nighttime economy (NTE)?
  • Has your city conducted an economic impact assessment of its nighttime economic activity?
  • Where do you even begin to determine what “x” is equal to in the formula NTE=x?

Those are some of the questions we will answer in our free virtual panel presentation “Prove It: Proving the Cultural and Economic Value of Your Nighttime Economy,” Thursday, June 8, 2023, 8:00 a.m. PDT | 10:00 a.m. CDT | 11:00 a.m. EDT | 4:00 p.m. GMT.

Please register in advance.

Presented By


Strategic Partner

Business Council for the Arts — Business Council for the Arts encourages, inspires and stimulates businesses and municipalities to support the arts in the workplace, in education and in the community.


During this hour, you will learn how a nighttime and cultural economic impact study can boost:

  • Decision-making
    Economic impact studies provide decision-makers with vital information to make informed choices about the viability of projects, policies, and programs. The study helps to evaluate the potential costs and benefits of the project, and the likelihood of success.
  • Resource allocation
    Economic impact studies assist in the allocation of scarce resources by providing evidence-based insights into the economic value of a project or policy. This helps to prioritize and direct resources where they are most needed.
  • Risk management
    Economic impact studies help to identify potential risks and opportunities associated with a project, policy, or program, and assess their impact on the economy. This allows decision-makers to respond appropriately to mitigate the risks and leverage the opportunities.
  • Community engagement
    Economic impact studies can engage the public and other stakeholders in the decision-making process. The study helps to promote transparency and accountability, as stakeholders can evaluate the project’s potential impact and provide feedback.

Paul Broadhurst

Paul Broadhurst
Manager, 24 Hour London – Greater London Authority

Adam Fowler

Adam Fowler
Founding Partner – CVL Economics
Los Angeles

Dr. Genna Styles-Lyas

Dr. Genna Styles-Lyas
Director of AEP6 Community Engagement & Equity – Americans for the Arts
Washington, DC

Alistair Turnham
Founder – MAKE Associates


Randall White | Founder and Host – 24HourNation

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